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Use dynamic tags in email templates

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We’re all about personalization at Tango, especially when it comes to our reward emails. Learn how you can customize your email content with recipient information you have on hand. It’s easy with dynamic tags.

First, let’s cover what dynamic tags are. They’re short codes that lets you customize each individual reward email you send, without the manual process. They let you easily pull in your relevant recipient information—like a first name or last name, for example—and save you time. Here’s how you can use dynamic tags in your Tango reward emails. 
 

Best practices:
Only use the dynamic tags offered when selecting them from Insert dynamic tag options. Don't alter or create your own tags.

To use dynamic tags in email templates:

  1. Sign in to the Tango portal.
  2. Click  Templates on the left menu.
  3. From the Templates page, click Create Email Template on the top-right corner.
  4. Enter a Template name.
  5. For Subject, Message body, and Closing fields, click Insert dynamic tag and select a dynamic tag from the list.

  6. Click Save.
Note: 
The From Name field can be modified before sending rewards, either by editing the template or by updating the From Name column in the bulk order upload.

Types of dynamic tags

There are four dynamic tags available for custom email templates:
 

Dynamic tagPurpose

{{recipient_name}}

The first and last name of the recipient. Last name is optional.

{{message}}

The personalized email message. You can customize the content of the {{message}} tag later, or override the entire message body when sending a reward.

{{reward_name}}

The reward name

{{from_name}}

The sender name. You can edit From Name later by selecting Edit/Change email template when sending a reward.

{{recipient_name}}

The {{recipient_name}} tag includes first and last name of the rewards recipient and can be populated through individual and bulk upload ordering methods. The text is entered into the following locations:
 

Individual orderBulk upload
To access the recipient name, select a reward for email delivery, then enter the recipient’s name:
  • First Name is required when sending individual rewards.
  • Last Name is optional when sending individual rewards.
Learn how to Send rewards with Tango .

To access the recipient name, click Upload Bulk Order when sending rewards and choose email delivery:
  • Recipient First Name is required when sending rewards in bulk. You can find it under Column C of the bulk upload template.
  • Recipient Last Name is optional when sending rewards in bulk. You can find it under Column D of the bulk upload template.
Learn how to Send rewards in bulk.

{{message}}

The {{message}} tag includes the custom message in the email and is populated through individual and bulk upload ordering methods. The message text is entered into the following locations:
 

Individual orderBulk upload
To access the message field, select Edit/Change email template when sending a reward and customize the contents of the {{message}} tag or override the entire message body.

Learn how to Send rewards with Tango.

To access the message field, click Upload Bulk Order when sending rewards and choose email delivery.

The Message field is optional when sending rewards in bulk. You can find it under Column I of the bulk upload template.

Learn how to Send rewards in bulk.

{{reward_name}}

The {{reward_name}} tag includes the name of the reward being sent and is populated through individual and bulk upload ordering methods:
 

Individual orderBulk upload
Reward name matches the name of the reward(s) sent with Tango and is populated when you choose a reward to send.

Learn how to Send rewards with Tango.

To access the UTID field, click Upload Bulk Order when sending rewards and choose email delivery.

The UTID is a unique reward identifier in the form of U###### and is required when sending rewards in bulk. It is located in the bulk upload template, Column E.

Learn how to Send rewards in bulk.
Learn What is a UTID?

{{from_name}}

The {{from_name}} tag includes the name of the email sender and is populated through the individual and bulk ordering methods. The text is entered into the following locations:
 

Individual orderBulk upload
From Name field is found within the email template builder.
Go to Templates > Create Email Template to find the Sender Name/From Name. Learn how to Create a custom email template.



To edit From Name, select Edit/Change email template when sending a reward.

Learn how to Send rewards with Tango.

To access From Name, click Upload Bulk Order when sending rewards and choose email delivery.

The From Name field is optional when sending rewards in bulk. You can find it under Column J of the bulk upload email template.

Learn how to Send rewards in bulk.








 





 





 
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