We’re all about personalization at Tango, especially when it comes to our reward emails. Learn how you can customize your email content with recipient information on hand. It’s easy with dynamic tags.
Dynamic tags are short codes that let you customize each individual reward email you send, without the manual process. Using dynamic tags, you can pull in your relevant recipient information and save time—such as first name or last name.
Best practices: Only use the dynamic tags that we offer in Tango portal. Don’t alter or create your own tags.
To use dynamic tags in email templates:
- Sign in to the Tango portal.
- Click
Templates on the left menu. - From the Templates page, click Create Email Template on top right.
- Enter a Template name and click Continue.
- Enter the Sender Name/From Name.
- For Subject, Message body, and Closing, click Insert dynamic tag and select a tag from the drop-down list.
- Click Save.
Note: You can change
From Name before sending rewards by editing the template or by updating the
From Name column in the bulk order upload. See
Create email templates.
Email template dynamic tags
We offer the following dynamic tags in our Tango email template:
| Dynamic tag | Purpose |
|---|
|
{{recipient_name}}
|
To add recipients first name and last name. Last name is optional.
|
|
{{message}}
|
To personalize email message. You can customize the content of the {{message}} tag later, or override the entire message body when sending a reward.
|
|
{{reward_name}}
|
To add the reward’s name such as “Reward Link Preferred + Donations”.
|
|
{{from_name}}
|
To indicate whom the reward is coming from such as ABC Inc. company. You can edit From Name later for individual rewards by selecting Customize and edit under the email template.
|
Include the {{recipient_name}} dynamic tag in the email template to add first name and last name of the reward recipient. The dynamic tag is populated through individual orders and bulk upload.
| Individual order | Bulk upload |
|---|
|
{{recipient_name}} is populated when you select a reward for email delivery and enter the following:
- Recipient’s first name (required)
- Recipient’s last name (optional)
See Send rewards with Tango.
|
The {{recipient_name}} is populated during bulk upload. Click Upload Bulk Order > Email Delivery Template, then enter:
- Recipient’s first name (required)
- Recipient’s last name (optional)
See Send rewards in bulk.
|
Include the {{message}} dynamic tag in the email template to add a custom message in the email. The {{message}} dynamic tag is populated through individual orders and bulk upload.
| Individual order | Bulk upload |
|---|
|
To access the message field, select Customize and edit next to the email template when sending a reward.
The Message field is optional. Enter a message in the Message field to customize the contents of the {{message}} tag and override the entire message body.
See Send rewards with Tango.
|
To access the Message field, click Upload Bulk Order > Email Delivery Template.
The Message field is optional. Enter a message in the Message field of the bulk upload table to customize the contents of your message body. If you leave this field blank, the default message will apply.
If you have not used {{message}} field in your email template, your messages in this field will not pull through to the reward email.
See Send rewards in bulk.
|
Include the {{reward_name}} dynamic tag to add the name of the reward. The dynamic tag is populated through individual order and bulk upload:
| Individual order | Bulk upload |
|---|
|
{{reward_name}} is populated based on your reward selection such as Reward Link, Amazon gift card, etc.
See Send rewards with Tango.
|
Every reward in your catalog is associated with a UTID. UTID is a unique reward identifier such as U123456 and must be entered when sending rewards in bulk.
To access UTID or {{reward_name}}, click Upload Bulk Order > Email Delivery Template.
See Send rewards in bulk. For more information regarding UTIDs, refer to our help document.
|
Include the {{from_name}} dynamic tag to add the name of the email sender. The dynamic tag is populated through the individual order and bulk upload.
| Individual order | Bulk upload |
|---|
|
{{from_name}} in the email template is populated when sending individual rewards. If the {{from_name}} dynamic tag is included in your template, the From name (such as ABC Inc.) will be added to your reward email.
To access, go to Templates > Create Email Template and find Sender Name/From Name.
See Create a custom email template.
To edit From Name, select Customize and edit next to an email template when sending individual rewards and update the From field in the template.
See Send rewards with Tango.
|
To access {{from_name}} during bulk order, click Upload Bulk Order > Email Delivery Template.
If the {{from_name}} dynamic tag is included in your email template, the From name (such as ABC Inc.) will be added to your reward email.
From Name field is optional when sending orders in bulk.
See Send rewards in bulk.
|
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